Bespoke Communications Strategies for Busy Business Leaders. 


Stop stressing about marketing, writing captions, and creating content. My strategic communications services relieve the pressure, increase your impact, and give you your time back.  

Are You:

  • Tired of posting on social media and hoping it works?

  • Wanting to showcase your knowledge and expertise but short on time?

  • Looking to digitally increase brand awareness, leads or sales but don’t know how?

The B.Spoke Approach

Instead of quick, trendy marketing ideas that drain your mental health, I take a slow approach to developing communications strategies built for your sanity, not algorithms.

  • Tailored Research & Data-Driven Insights

  • Clarity Conversations on What’s Working and What’s Not

  • Bespoke Communications Strategy

  • Core Messaging & Content Development

  • Storytelling & Creative Direction

  • Tech Savvy & Time Saving Tools Integration


  •  This accelerated “Done-With-You” service is for small businesses seeking to build brand awareness, engage customers, and drive growth, but lack the resources or expertise for in-depth planning.

    I’ll spend a day with you dedicated to deep-diving into your business goals and what’s preventing you from achieving them. We’ll define a clear communication objective, create a strategy, and develop a content plan, and I’ll train you (or a staff member) on tools and technology to carry out your efforts. 

    After our VIB day, you’ll receive starter copywriting, content, and 2 support calls to help you successfully execute your strategy.

    Here's What You'll Achieve:

    • Clarity & Focus: Develop a powerful narrative and core messaging that touches your target audience.

    • Strategic Efficiency: Implement a time-saving content calendar and 'batching' system to streamline your communication efforts.

    • Measurable Results: Track key performance indicators (KPIs) and optimize your strategy for maximum impact.

    • Confidence & Control: Gain the tools and expertise to communicate purposefully and drive your business objectives.

    Key Deliverables:

    • Bespoke Communications Strategy

    • 3-Month Content Plan

    • 1-Month of Social Media Copy

    • 1 Month of Newsletter/Blog Copy

    • Analytic Report

    • KPI Tracking Template

    • Tool Suggestions & Training

  • Don’t have time to showcase your thought-leadership or consistently show up on social media? This stressfree service does the communications strategy AND content creation for you. 

    First, you’ll give me access to your social media channels, former speeches, videos, etc. Then, we’ll spend a day together deep-diving into your business goals and what’s preventing you from achieving them. 

    I’ll define a customized communications strategy for you, then your content and copy will be provided monthly, per your selected package.

    You’ll have access to me via email weekly, and we’ll have strategy check-ins to measure success every quarter. 

    Here's What You'll Achieve:

    • Content Strategy & Planning: Monthly content calendar focused on sharing your unique perspective and expertise through a variety of formats. 

    • Ghostwritten Articles or Blog Posts: Thought-provoking long-form content that elevates your expertise and offers valuable insights to your target audience.

    • Social Media Content: Engaging social media content that reflects your expertise,  brand and fosters meaningful conversations.

    • Speaking Engagement Support (Narrative Integration): Talking points, scripts, and presentations that seamlessly integrate your core narrative and key messages.

    Key Deliverables:

    • 12-Month Bespoke Communications Strategy

    • 3-Month Content Plan (delivered quarterly)

    • Analytics Report (delivered quarterly)

    • Narrative Development & Core Messaging (refined quarterly)

    Monthly Deliverables:

    • 12 social media captions 

    • 2 ghostwritten pieces of content (podcast or video scripts, speeches, web content, blogs, newsletters)

    • 2 Presentation Decks [Diamond Package Only]

    • 12 mixed content pieces (reels, graphics, carousels, etc.) [Diamond Package Only]

    • 1 content shoot per month [Diamond Package Only]

      • 20-30 photos delivered within 7 days after your shoot

      • 4-8 videos within 7 days after your shoot


The B.Spoke Philosophy

There’s no one-size-fits-all way to connect with others, so I create strategies that cut through the noise, not add to it.

B. Spoke Strategies was built for busy CEOs and executives seeking a streamlined, stress-reducing way to communicate flawlessly in person, in the media, and online. Learn more

Intel

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BlackBerry

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HP

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UC Berkeley

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San Jose State

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Portland State

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Intel 〰️ BlackBerry 〰️ HP 〰️ UC Berkeley 〰️ San Jose State 〰️ Portland State 〰️